Trade Shows & Global News

A Case IH Austoft sugarcane harvesting parts expo, including training program was held in Thailand.  As a result, customers are prepared for a trouble free upcoming harvesting season with genuine parts and proper maintenance.

For the 58 sugar mills in Thailand, it's vital that harvesting equipment is ready to work...

Kubota Corporation celebrates the 100th anniversary of their engine business. At this occasion the company launched the special "Kubota Engine Discovery 100th Anniversary" website.

Since it began production of the Agricultural Oil Engine Type A in 1922, Kubota has continued to deliver engines as power sources for v...

When AGCO Africa launched the Fendt IDEAL combine harvester range in South Africa last year, well-known Sasolburg farmer Tharina Terblanche knew this was the machine she had been looking for. Two machines have made their debut on the farm meanwhile, as well as Fendt and Valtra tractors.

The Fendt IDEAL range was de...

Paolo Rivolo has been appointed to lead the southern Europe business area for Case IH and Steyr, with additional responsibility for key accounts in the region.

Mr Rivolo moves across to his new position from within CNH Industrial, the parent company of Case IH and Steyr. His previous role was based in South America...

Trelleborg Wheel Systems (TWS) gained the "Visão Agro Centro-Sul" award for "Best Agricultural Tire" in Brazil. TWS was recognized for its excellence in tire solutions that help farmers increase productivity while reducing costs in their farming operations. The award ceremony was held in Piracicaba (SP).

Marcelo N...

Deere & Company has made a minority investment in Hello Tractor, an ag-tech company based in Nairobi, Kenya. Hello Tractor connects tractor owners with smallholder farmers in Africa and Asia through a farm-equipment-sharing app, which allows farmers to track and manage their fleet, book customers, and access financing op...

French agricultural machinery manufacturer Novag founds its first sales and service subsidiary in Germany. R&D and production will remain at the main site in Fressines, France. Sales and Customer Services however, will gradually transfer to Novag GmbH in Hanover. All customers and partners worldwide will be handled from ...

Hybrid crops, excessively short cutting and bad soil maintenance can cause punctures and tears in tires. For this problem BKT suggests tires with specific compounds, in the ranges dedicated to harvesting and ploughing.

Would you walk like a fakir barefoot on a bed of nails" This is the image which can help visualiz...

CNH Industrial published second quarter 2022 results, with record consolidated revenues of $6,082 million.  Compared to Q2 2021, this is up 17.5% for continuing operations and up 20% at constant currency. Revenues in agriculture reached $4,722 million, a 19% gain compared to Q2 2021 and representing 77.6% of total Q2 re...

AgXeed, manufacturer of the AgBot autonomous farming robot, further expands its international distribution network. In Czech Republic, Agri-Precision will start as distribution and service partner of the company.

When selecting distribution partners, AgXeed's top priorities are comprehensive service and a direct a...

Mahindra & Mahindra has hiked its stake in its Finland-based arm Sampo Rosenlew Oy to 100 per cent with the acquisition of residual shares.

In December 2020, the company increased its stake in combine harvester maker Sampo Rosenlew Oy to 79.13 per cent with the acquisition of additional 1,050 shares.

Mahindra...

Ag Leader is growing their full-farm solution lineup with the newest addition to their DirectCommand application product line. RightSpot offers nozzle-by-nozzle sprayer control for consistent and effective coverage plus added flexibility for a wider speed range, greater productivity and increased accuracy. 

"With ...

AgXeed, manufacturer of the autonomous AgBot farming robot from the Netherlands, expands its international distribution network.  AllAgBots from Denmark will start as AgXeed distribution and service partner as of summer 2022.

When selecting distribution partners, AgXeed's top priorities are comprehensive service a...

Yokohama Off-Highway Tires (YOHT) highly values scientific research in order to prove the benefits of VF technology of its Alliance Agriflex+ tire. After a first trial at the SEGES Research Institute in Denmark on the influence of VF technology soil condition, currently an additional trial is running on the effects on yi...

AGCO reported its results for the second quarter ended June 30, 2022. Net sales for the second quarter were approximately $2.9 billion, an increase of approximately 2.3% compared to the second quarter of 2021.

Excluding unfavorable currency translation impacts of approximately 7.5%, net sales in the second quarter ...

With more than 20 years of experience at CNH Industrial, Denny Perez takes the position of commercial director for Case IH in Brazil.

Denny Perez will replace Paolo Rivolo, who has accepted a new challenge in Case IH's commercial team in Europe. Perez has a degree in Economics from the Tuiuti University of Paraná ...

Mahindra Tractors and Swaraj Tractors, both part of Mahindra's Farm Equipment Sector, together received eight awards at the third edition of the Indian Tractor of the Year (ITOTY) 2022 ceremony in New Delhi, India.

ITOTY, initiated by Tractor Junction in 2019, is a platform to recognize the efforts of tractor and f...

CNH Industrial, with its New Holland, Case IH and Steyr brands, gained a 21.5% market share in Europe last year. This makes them market leader, taking over the first position from AGCO. This is the result of an analysis of tractor sales figures in 22 countries in Europe, carried out by as many farm machinery journals fro...

Yuichi Kitao, President & Representative Director of Kubota Corporation and Shinichi Yamada, President of European Tractor Business Unit, officially inaugurated new Northern European Distribution Centre (NEDC) in the Netherlands.

Kubota has started operations at its new Northern European Distribution Centre (NEDC) ...

AGCO has appointed Tim Millwood to succeed Hans-Bernd Veltmaat as Senior Vice President and Chief Supply Chain Officer effective August 15, 2022. Mr. Millwood joins AGCO following a more than thirty-year career at Cummins Inc, where he most recently served as Vice President, Global Manufacturing.

Hans-Bernd Veltmaa...

In November 2021, Kubota from Japan and Escorts from India announced closer cooperation and an increase of the Kubota stake in Escorts. As a result, the official name of the company has changed into "Escorts Kubota Limited" as of last June.

Escorts and Kubota Corporation, Japan ("Kubota") had decided to strengthen ...

Case IH recently hosted an international Product Training Camp for dealer principals, salespeople and key-account customers from the Africa and Middle East region. The two-day training session, which took place in early June, was held in Bothaville, South Africa. Altogether 42 participants from 21 countries attended the ...

Massey Ferguson introduces its renewed MF Activa range of five straw-walker combines. Heading the range now is a new 260 hp model. The new combine harvesters deliver more power, additional features and the option of the renowned, performance-enhancing Multi Crop Separator option on all models.

Three new models are ...

Mahindra Tractors rolled out its 300,000th Telangana-made tractor from the company's tractor manufacturing facility in Zaheerabad, India. Mahindra is the world's largest tractor manufacturer by volume.

The 300,000th Telangana-made tractor was rolled-out in the presence of Sri. K Taraka Rama Rao, Minister for IT, Mu...

The population of Kenya has gone up from 16 to 55 million in just 40 years, with a cultivable surface area of no more than 20% of the national territory. Mechanization to improve land productivity and make better use of the few available water resources is crucial. The EIMA tradeshow in Italy plays an important role to a...